General Info

Order Writing Information

Basic order information consists of:

Quantity
Preferred ship date
Item number
Complete shipping address
Description
Shipping instructions

Submit all orders, new or repeat, with complete copy instructions, including printed or typewritten imprint copy, arranged to serve as a layout for composition. All imprints will be set based upon judgement of our typesetters to best fit the imprint area available. Typestyles on file will be used unless otherwise specified. Orders with special instructions may incur an additional charge. If copy is supplied electronically, please provide a hard copy with the order.

Faxed or e-mailed (pdf format) purchase orders will be accepted. Please do not send confirming orders. Tru Art sends acknowledg- ments of all orders to confirm prices and established ship dates.

No intermediate quantity pricing is available. Please use the next lower quantity price. All catalog prices are quoted in U.S. dollars,F.O.B. factory. All Tru Art products are made in the U.S.A.

Tru Art will determine “best way” to ship. Freight Prepaid will be added to your invoice unless specified differently. Tru Art has negotiated discounted shipping rates and we pass on the discounts to our customers. Inside delivery must be specified on your purchase order. Variable timed shipments will be accepted in 2022 with all shipments to be complete by 12/31/2022. Please see “Split Shipments” for applicable charges and information.

Shipping Schedule

Production is scheduled on an individual basis for all items.

If a specific deadline must be met it must be pre-approved by the factory.

Shipping options include UPS, FedEx, Parcel Post, several LTL carriers, and several overnight couriers. The customer may specify a delivery method. Otherwise, Tru Art will select the carrier with the best service/rate combination for your order. For certain requested shipping methods, including shipping using a distributor account number, a $10.00 (G) handling fee will apply.

Early Order Pricing

To qualify for early order pricing, when shown in the catalog, orders must be postmarked no later than May 31 and factory-ready with approved proof by July 15.

Factory-ready orders will be produced as submitted and stored free of charge in Tru Art’s warehouse until the requested ship date. If the order is not production ready by July 15 the new catalog price will apply. See Tru Art’s Distributor Policies Statement for the early order discount terms.

Art Retention Policy

To safeguard your customer’s imprint and to keep our files current, Tru Art will retain distributor artwork on file (hard copy or electronic) for no more than one calendar selling season following the year of the original order.

Artwork will be returned upon request to the distributor after completion of the order. Artwork on file is available to distributors for other projects. A processing/handling fee will apply. Contact Tru Art for details.

Spec Samples

Tru Art can make spec samples for your selling efforts. Qualified accounts preferred. Contact the factory for cost and availability.

Drop Shipments

Drop shipment charge per different location after first for shipments to U.S. address: $5.00 (G) plus freight.

For International drop shipments the charge per location is $25.00 (G) plus freight. Special Packaging Charges may apply. Brokerage fees must be paid by recipient.

Split Shipments

Split shipments (varying quantities from the same order shipping on different dates) are available from Tru Art as long as the maximum time between the first and last shipment is no longer than 9 months and all shipments occur within the same calendar year of the order.

Tru Art will not hold customer inventory past December 31, 2022. The dates of each shipment must be supplied at the time of order and Tru Art will bill for the product and the freight at the time of each shipment. Split shipments require an additional handling charge of $25.00 (G) per shipment, including the first.

C.O.D.: Service charge per order $25.00 (G)

Excess Copy

Refer to individual item descriptions for maximum lines of copy available. For extra lines of copy add $2.50 (G) each.

Standard Imprint Colors

Standard colors are as listed for each item. Additional or specific colors are available upon request. Complete specifications, color swatch, or PMS number must be provided. See product pages for pricing.

Overruns or Underruns

Every attempt will be made to ship the quantity ordered. However, we reserve the right to ship an overrun or underrun as it occurs in accordance with accepted printing trade customs. An overrun or underrun of 5% or less is considered to be an acceptable trade practice. Your order will be invoiced accordingly.

If exact quantity is required, add $50.00 (G).

Less Than Minimum

Unless otherwise noted the minimum order quantity is the 1st column quantity shown with each item.

Cancellations

Expenses will be accumulated at time of cancellation and will be invoiced in full.

Overrun Sample Policy

If an overrun sample is required, please note on your purchase order and Tru Art will send upon completion of production (shipping charges apply).

Permission to Use Copyrighted Logos/Copy

The customer and distributor must warrant that the subject matter to be printed is not copyrighted by a third party. If the material is prtected, such as national brand logos, the distributor must obtain permission to reproduce it. Tru Art may request documentation of permission to reproduce such materials.

Please Note: Pursuant to the “Consumer Product Safety Improvement Act of 2008,” if any product is to be used or distributed primarily by children 12 years of age or under, “source information” must be printed on the product. If this is the case, you must notify Tru Art. Tru Art will print the information on the product at no extra charge.

Artwork Submission & Proofing

Artwork Specifications

An electronic or mechanical artwork file is considered “artwork ready” when the artwork is created and delivered so that Tru Art® can use it for prepress and printing without the need for modifications that would incur extra charges or cause delays.

A “raster image” file (grayscale or color file) needs to be at a minimum resolution of 300 dpi at the finished imprint size. I.E., an image to be printed at 2” wide x 1” high needs to be 600 pixels wide by 300 pixels tall.

Raster images for color reproduction should be in CMYK (Process) color space at a minimum resolution of 300 dpi for the finished imprint size. We will convert RGB images to CMYK but be aware that some color-shifting will occur with some colors. Oranges and greens may be the most noticeable in any color changes and this is unavoidable.

“Vector” art (or eps files) should also be supplied with colors designated with PMS color specifications and/or in the CMYK process color space. RGB colors designated within vector art may incur extra charges. Fonts must be embedded within the final “eps” file and/or the type must be “outlined.” Any color images embedded within the eps file must be in CMYK color and be at a resolution of 300 dpi at the final print size.

Tru Art will determine whether the art is “ready” for production and the distributor will be notified if the included artwork is not acceptable. Costs to clean up or remake art will be billed to the distributor.

Artwork files should be accompanied with a printed proof or its electronic equivalent, which communicates the desired result. Electronic art submitted without this verification will incur a proof charge. Emails containing artwork should reference the distributor name, project name, purchase order number, and Tru Art’s order number (if available).

Most artwork shown on internet web sites is meant for on-screen viewing which has very low resolution. Tru Art® cannot accept these images as artwork for imprinting purposes.

For additional information on the specific reproduction capabilities contact the factory for Tru Art’s “Electronic Artwork Submission Sheet.” We can also accept artwork via FTP or email. We have the following software to manipulate your files:

Illustration:
Illustrator®, Photoshop®, CorelDRAW®

Page Layout:
InDesign® (Preferred), Microsoft Publisher

Note the distributor is responsible for making sure electronic files are complete. Incomplete files may delay shipment.

Any scans provided on disk must be properly prepared for graphic arts reproduction on paper. Contact factory for more information.

Proofs:

Fax/Photocopy Proof of ad copy only $12.00 (G)
Electronic Proof of ad copy only $12.00 (G)
Digital Dylux Proof $48.00 (G)
Digital Integris Proof $60.00 (G)
Press Proof (Stock Line)* $220.00 (G)
Press Proof (Custom Line) By Quotation

* See Options for quantities as low as 1 on pages 71 & 85.

Alterations and corrections needed/requested on customer provided files will be invoiced.
Please note electronic proofs are not sufficient for final proof approval on custom projects.
To ensure quality, all proofs must be returned to the factory before production can begin.

Definition of Terms (Used in this catalog)

PRODUCTION-READY ART: Any artwork or printed material with very high black and white contrast that needs no further touch-up, design, or rearranging before use as ad copy.

HALFTONE: The reproduction of a continuous tone artwork (such as a photograph) done by filtering light through a screen that converts the image into dots of varying size.

4-COLOR PROCESS: The reproduction of full-color artwork with the combination of halftone dots of 4 process ink colors: magenta, cyan, yellow, and black.

PHANTOM / GHOST IMPRINT: A transparent image (ghost) superimposed over a calendar pad.

DIGITAL DYLUX / BLUELINE PROOF: Paper proof in offset lithography in which the printing areas show in color. These proofs are made directly from the digital file that will be used to make press plates. Please review carefully for content, layout and positioning, spelling, etc.

DIGITAL INTEGRIS PROOF: A digital color proof showing close approximation of the imprint colors and detail that will be reproduced on the actual printed calendars. Please review for image clarity and coloration.

PRESS PROOF: A complete production sample with the customer’s imprint included as it will appear on the actual printed calendars. Contact factory for cost.

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